Help Peter Save Lives

Loving husband and father-of-two Peter is taking on the Crumball Rally – the Italian Job route to help fund the registration of more lifesavers. Can you help him raise £25,000 with his #CrumballRally #DriveToSurvive challenge so we can register more potential blood stem cell donors?

A life-changing turn of events

“In September 2016, I, Peter McCleave; 39 years old, father to Max and Seb, husband to Jenny and all round decent chap (well, I am writing this!) completed Ironman Wales.

Two days after the race, I found myself in the Countess of Chester hospital with an unpleasant concoction of pneumonia, legionnaires and sepsis.

Four months after this episode, I was diagnosed with an incurable blood cancer called myeloma and given seven years to live - unless I could find myself a matching blood stem cell donor.”

On a mission to help others

“Moping about was going to help nobody, so I picked myself up and focused on what was in my control; that measly number of donors on the registry. I started the 10,000 Donors campaign with the aim of making blood stem cells as available to those in need of a transplant, as aspirin.

We smashed our initial target in six months. So now we carry on.”

Inspired by the incredible public support and determined to help others, Peter is now aiming to register 100,000 potential blood stem cell donors

Drive to Survive Crumball Rally Challenge

Crumble Rally Race

Registering one new potential blood stem cell donor costs us £40. To help raise awareness and fund new donor registrations, Peter is taking part in budget classic and banger car rally, Crumball Rally – the Italian Job route with a £25,000 target. The rally takes place on 6-8 September from Reims in northern France to Nice via the Alps, Turin and Monaco.

Will you support Peter’s #DrivetoSurvive #CrumballRally challenge and help him reach his fundraising goal?

Make a donation and help us find more lifesavers - for Peter and anyone else in his situation.

Sponsor Peter

Can your company help Peter spread the word about awareness of blood cancer, blood stem cell donation and raise £25,000 towards the registration of more livesafers?

Crumble Rally Red Sponsorship Package

£2,500

• Large company logo featured on car – premium space (bonnet or roof)
• Access to team car @ launch event reception at DKMS HQ
• Company logo on press wall
• Company profile on DKMS website (Crumball Rally landing page)
• Press pack and DKMS PR team available to support company publicity
• Acknowledgement on DKMS social media channels
• Name-check in post-event communications

Crumble Rally Green Sponsorship Package

£1,000

• Medium company logo featured on car door panel
• Company logo on press wall
• Company profile on DKMS website (Crumball Rally landing page)
• Acknowledgement on DKMS social media channels

Crumble Rally Blue Sponsorship Package

£500

• Small company logo featured on car arches
• Company profile on DKMS website (Crumball Rally landing page)

£200
• Small company logo featured on car

Get in touch

To discuss sponsorship packages, please email contact us on 020 8747 5671 or at corporates@dkms.org.uk.

Partners and Sponsors

Crumble Rally Logo
10,000 donors logo
MKM Building Supplies Logo
Denby Transport Limited Logo
MFS Logo
Barnes Logistics Logo
Illingworth Seddon Logo
Timco Logo
Sovereign Windows Logo
Caldy Signs Logo
Car Store Logo
Wirral Small Cars Logo
Natwest Markets Logo